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Is there a better way to ship the Daily Deal for multiple daily purchases??

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    #61
    Re: Is there a better way to ship the Daily Deal for multiple daily purchases??

    OH... I bought the DD today! Just could NOT pass it up.

    Spyder/Nancy
    ----->>>Hurls Twinkees into the forum!!!!! WEeeeeeeeeee....

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      #62
      Re: Is there a better way to ship the Daily Deal for multiple daily purchases??

      Originally posted by BillNye View Post
      Hey guys! Let me shed a little bit of light on the subject for you (seems there's quite a bit of discussion going on here).

      So the original question is regarding holding orders throughout the week and shipping all at once in order to save on shipping. Some very good points have been brought up on both sides.

      First, the idea that "there is software to do this" is true. There is not software that can do it for us though. The problem with a site like Missouri Star is it is actually much more complicated than it looks. We have competitors that have been bought by amazon, 99% of the time when amazon buys a company, they put their fulfillment solutions in place because they're amazing, but with the fabric company, they've had to leave them alone. The reason is fabric is hard. It's hard to warehouse, it's hard to fulfill, it's just hard. 1 bolt of fabric is either 15 yards, 30 half yards, 60 quarter yards and so on, so how do you inventory and plan for that. Beyond that, with us specifically, we have the daily deal, that expires at midnight and has a certain quantity, daily specials, weekly specials, sale items, free items with purchase of x and so on. This is surprisingly complicated to manage in an ecommerce cart, in fact, I'm the only one like it that I know of. So what that means is that the traditional inventory solutions out there don't work with us. They can't handle our sales velocity, it gets crazy sometimes over here! So to do this I would have to build it myself. And we have a few things along these lines we're toying with, but we have way cooler stuff coming out in the next several months, so we haven't put this in our pipeline.

      The bigger issue here is the cost. We don't get any special deals on our product, we pay the same as all the other stores. The intent of the daily deal specifically is to drive sales for us. The benefits of the daily deal beyond that are that new quilters get to test the waters, and our loyal customers get great deals. But we often price the product below our cost. Think of that, we lose money on some of the deals, it's smart for us because we've found that quilters will share a great deal. We could either spend money advertising, or we do great deals and you guys advertise for us. It's a win win, so we keep doing it.

      We don't want to save orders all week because then the losses we incur on daily deals would compound. We would lose more money than we'd make (that order would cost more and more to ship the longer we held it and you would still pay that one shipping fee). Right now, when you order them daily, we rarely lose on the shipping, and hopefully you feel like you could buy something else on your order as well since you've already paid for the shipping. We don't want to take that motivation away from our customers.

      So while it might save some money for you, the build time is hard for me to justify, and the financials just don't work out in the long run.

      Does that answer your questions? Let me know if you want to dive deeper on the technical side of the site, or on the financials, like Karen said, we've been asked this a lot, so we think it over a lot.

      Al
      (Sarah's baby brother)
      I so totally get it! It's why ALL businesses offer deals! Makes perfect sense! I have yet to pay shipping!! Haha!
      Mary
      SW Missouri


      Smile and the world smiles with you, frown and you frown alone.

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        #63
        Re: Is there a better way to ship the Daily Deal for multiple daily purchases??

        I'm pretty happy with things as they are, because I realize how good a deal the DD really I'd, and yes, it does encourage me to order little extras.... I think it 's a win-win fir everyone.

        Thanks, Al, for setting things straight!


        Sandy from Cincinnati


        AKA Kermit

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          #64
          Re: Is there a better way to ship the Daily Deal for multiple daily purchases??

          Originally posted by spyderquilt View Post
          OH... I bought the DD today! Just could NOT pass it up.

          Spyder/Nancy
          ----->>>Hurls Twinkees into the forum!!!!! WEeeeeeeeeee....
          Meeee toooo!

          Comment


            #65
            Re: Is there a better way to ship the Daily Deal for multiple daily purchases??

            I like the DD the way it is. I save money, even with shipping. I really save money over the local quilt shops and save gas too!!

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